What is the metaverse?

Branding or Marketing; What strategy to choose for my company?
February 12, 2022
Marketing skills you must have this 2022
April 8, 2022

In Zuckerberg’s own words, the Metaverse is:

“A set of virtual spaces where you can create and explore with other people who are not in the same physical space as you.”

Virtual worlds are nothing new, there are a wide variety of them, for example in videogames you can create an avatar, and you will be ready to enter that world to live adventures through your console. However, the metaverse does not seek to be an unreal world, but rather a kind of alternative reality in which we can do the same things we do today outside the home, but without leaving the room.

As for the precise concept of the metaverse that Facebook and other companies bet on. The idea would be to create a parallel and completely virtual universe, which we can access with virtual reality and augmented reality devices, so that we can interact with each other within it, and from the outside with the content we have inside.

“The metaverse is the next evolution of social connection. Our company vision is to help bring the metaverse to life, so we’re changing our name to reflect our commitment to this future.”

One of the main ideas of the metaverse is that we have total freedom of creation, both to make our avatar similar to our physical person and to give it a different appearance, and also to create the environment and our businesses and rooms to our liking, in other words , an alternate life to the real one.

How far will we get to the Metaverse? How valid will our other life be in the “real” life as we know it now?

A Metaverse is expected to provide persistent, decentralized, collaborative, and interoperable business models and opportunities that enable organizations to scale digital business.

If you are looking to take your business into the digital world, you can start with our packages that include website, social media creation and Google products, as well as content creation. Write us at [email protected] and we will gladly help you with FREE ADVICE!